Fitness resources area

Fitness resources areaTemplates & Session

How To Give An MMA Training Session To Your Client

Mixed Martial Arts is a widely practiced sport and a very popular form of training for personal trainers and fitness instructors to do with clients. To find out exactly how to give a basic MMA training session that will benefit your clients fitness and that theyll enjoy, download our free introductory guide to MMA training…

How To Design A Circuit Training Session

Ten Kettlebell Exercises Every Fitness Pro Should Know

Online personal trainerpersonal training just got digital

Online personal trainerpersonal training just got digitalHomepage Version 5

Welcome to Onlinetrainingcoach

Welcome to Onlinetrainingcoach, a private, convenient place to address your personal training needs anytime, anywhere you are!

OnlineTrainingCoach is the cutting edge for all your fitness coaching needs, offering you a personal trainer, an online trainer, who you can access from the comfort of your own home or wherever you happen to be! We have the right professionals to assist you in reaching all your fitness goals and are now offering a free fitness consultation to discuss your personal training needs and options.

At Onlinetrainingcoach, we offer goal specific, fully individualized, personal training programs based on milestones decided upon by you and your online trainer. Additionally, we will provide you with complete customized meal assistance designed by your personal trainer to help you accomplish any goal. Whether your goal is to put on weight or take it off, we have you covered.

We offer various plan options, but all include one-on-one consultation with your personal trainer, a customized personal training program, nutrition assistance, supplement recommendations and a personal cardio program. Our professional trainers are NASM (National Academy of Sports Medicine) Certified and are here to meet your personal training needs. Whether by telephone, SMS, e-mail, or an online video chat, your online trainer is equipped with the latest knowledge and technology to coach you until you reach your fitness goals.

Please contact us now for your free initial consultation.

The Right Professionals For Your Fitness Coaching Needs

we are now offering a free fitness consultation to discuss specific training options.

Personalized Meal Plans

Complete customized meal assistance to help you accomplish any goal. Whether its putting on weight or taking it off we got you covered.

Manageable Fitness Programs

Fitness training plan template

Fitness training plan templateFitness Training Plan Template


Nothing comes in an easy way. You should make efforts to reach many things. If you want to stay fit and healthy, you really have to do some exercises. You need to work out to ensure your fitness. This is important to avoid some health problems that might occur. Well, some people might just realize that they have some certain fitness problems. So they decide to go to the fitness center and start joining a Fitness Training Program.

Fitness Training Plan Template

Surely, it is important to be guided by a professional trainer during the training program. Before you start the training program, the trainer will examine your body condition. Then, he or she will give you some training program alternatives. You can choose the one that you consider as the most suitable. The trainer will give you the Fitness Training card which will be used to take notes over your training program.

Each fitness center might have the different Fitness Training Plan. But the point will be the same. And you will be given a training plan with a list of the exercises that you should do. Those programs should be done so the goal of your training program will be achieved. At the end of the program, the list will be used to make some reviews over the training program. This template below is a sample that could give ideas on how to make your own training plan.

Free ms word templates

Free ms word templatesFree MS Word Templates

Fitness Training Plan Template

Fitness training plan is needed when you want to do fitness because it will make sure that your fitness is under control. Fitness is really important for your health because it can help your body does some exercises and stays healthy all the time.

However, doing fitness is more than just practicing, moving and sweating. You need a plan that can make the goal of your fitness well realized. Everyone always has a goal when doing fitness even if this is just for keeping their bodies healthy. In order to reach the goal, a fitness plan is required. It will tell you about all the things you need to do during your fitness program to help you reach your goal.

So, this is very important to have a fitness training plan before you start doing a fitness program. You might not be able to make the fitness plan by your own since you do not know your body. A professional can guide you to choose the right exercises and practices that can help your body to work.

There are usually some options of workout to do that suit your body and then you can choose which one you will use for your fitness program. This is the starting point for making your fitness program successful. Although you might find it different the plan from one fitness center with another, but the goal is actually the same for all. Each plan is made to suit different needs of body because people have different conditions and problems related to their health. The training plan will be suited with the condition and health of the fitness members. A training plan is just a list of the exercises that should be done during your fitness program and it must get an agreement from the trainer even if you make it yourself.

Make sure that you have the guide from the trainer when making your own fitness plan because this is not something easy. The training plan includes the exercises that you need in your fitness program and it should be suited with your body condition. Making it by yourself just because you love certain kinds of exercises will not work well. You need to plan it well to get the best achievement. This is actually easy to make your own training plan. Just get some recommendations of exercises from the trainer and use a template to make a fitness training plan by your own.

The future of fitness is here

The future of fitness is hereThe Future of Fitness

Fitness is More Amazing with Xbox

Personalized Training at Home

Whatever your level, whatever your goal, you can now experience personal training, at home. Using real time feedback and elite level coaching, Nike+ Kinect Training delivers a personalized program that evolves as you do.

Get Up and Get Active Games

Kinect Sports Ultimate and Dance Central 3 bring you full-body fun ranging from sports to dancing. With 13 full-body sports from Kinect Sports Ultimate, and a new party mode for up to 8 players from Dance Central 3, there’s a full-body experience for everyone.

Track Your Fitness Progress

Give your taekwondo fitness training aboost

Give your taekwondo fitness training aboostGive your taekwondo fitness training a boost

This is our taekwondo fitness training program. We use it before competitions. Or after holidays!

Or anytime our fitness needs a boost.

We find it particularly helps develop our anaerobic fitness and strength.

It's not an easy routine. So if you're not already fit you might not be ready for this program just yet.

Do you have taekwondo fitness training exercises that work for you?

We also take time here to stretch any tight muscles.

Then we go for a very light jog. Maybe half a mile or so. Just to gently warm up our muscles.

Sprints or hill running

Now for the running. Some days we do hills. Some days flat sprints. (We don't do both on one day!) We run on grass or sand to reduce the impact.

For the flat sprints. We run about 70 meters at 100%. We give it everything we have. We run as fast as we can aiming past the finishing line.

Then we jog very slowly or walk back to the start line.

We do this 4 or 5 times through.

And for hill running days.

We look for a steep, grassy slope about 70 meters long. We start at the bottom. And then sprint up as fast as we can.

We find that two thirds of the way up our legs and lungs are screaming at us to stop.

It would be sooooo easy to quit.

This is when we have to dig deep. Lift our heads. Lift our knees.

Free cycling workout plans

Free cycling workout plansFree Cycling Workout Plans

Last Updated: May 05, 2015 | By Sunny Griffis Two cyclists on the road. Photo Credit Ryan McVay/Digital Vision/Getty Images

Several fitness-related organizations and seasoned fitness trainers provide various cycling workouts and training programs online, free of charge. Incorporate a variety of cycling workouts in your training plan to improve your fitness level and performance, including workouts targeting speed, strength and endurance. Cycling, a low-impact exercise, supports weight loss, reduces depression levels and lowers your risk of certain diseases, according to Better Health Channel, but obtain your physicians approval before embarking on any new workout plan.

Individual Cycling Workouts

Cycling-Inspired Workouts

Cycling Training Plans

Several cycling resources offer free online goal-specific training plans for those with specific objectives in mind, such a race or more time in the saddle. Bicycling provides an eight-week training plan to help cyclists complete a century, or a 100-mile ride. A Swiss Alpine cycling adventure team, Brevet, offers a free 12-week cycling training plan, Sportive Training Plan, which focuses on helping cyclists develop endurance for longer rides. The plan explains principles of training, gear, aerodynamics, riding techniques, nutrition and cross training. When using any cycling workout plan, vary the duration, frequency and intensity of your workouts to improve your fitness and prevent over-training injuries, recommends Brevet.

Personalized Cycling Plan

12-week fitness plan

12-week fitness planMen's health

Women's health

Want to improve your health? Need to lose weight? This activity plan for beginners, combining running and strength and flexibility workouts, will get you into the habit of regular exercise in 12 weeks.

The plan is structured but flexible enough to allow you to fit the exercise sessions around your other weekly commitments.

Before starting each week, plot in your calendar what days and times you’ll be exercising. This will help you stick to the plan. Don’t forget to factor in one rest day (on a day of your choosing) per week.

All you need to get started is any type of MP3 or digital media player, such as an iPod or Android device, and a pair of running shoes.

Launching late2015

Launching late2015Get Fit and in shape for

The Vision

This application was born from the need to help and to provide a platform as a learning and educational resource firstly for clients of 360 Health and Fitness Therapy.

Now we have opened our doors to reach our Mission for 2015. We know many people are struggling with the fitness goals, struggling with all the confusing information on how to train, what to eat, how many times to train, do you eat good fat, no carbs high carbs etc.

Well you can stop looking as our mission for 2015 is: to transform the lives of 10,000 people by the end of 2015.

Our Mission ‘Transformation 10,000’ is all about motivating, educating and inspiring Men, Women and their families to eat well, share amazing recipes, move their bodies more effectively. Learn more about the Health and Fitness lifestyle programmes we run and how others are getting on becoming lean and healthy. Thank you for allowing us to help you become the most healthy, leanest and the best version of yourself!

Trading strategy sharpe ratio

Trading strategy sharpe ratioOptimize a trading strategy using the Sharpe ratio

Updated on 2010-07-06

We all agree that a strategy that returns 50% is better than the one that returns only 30%. But what if the volatility of the daily returns of the first strategy is 50% and the maximum drawdown is 60%, while in the second strategy the volatility is only 30% and the maximum drawdown is 20%.

Like most traders, I will certainly go with the second strategy despite the fact that it provides a lower return. Decreasing risk should be our top priority in the trading and investment world.

It is easier to compare different strategies using a single metric. We can for example us the Sharpe ratio which is very popular measure of return per unit of risk. It will instantly tell us which is the better strategy. In a single measure it includes both return and risk information about a strategy.

Usually when traders perform trading strategy's optimizations using an advanced algorithm such as the genetic algorithm, they put too much emphasizes on strategies' return. They usually set the strategy's return as the fitness formula of the genetic algorithm.

In genetic algorithms, the fitness is a value used as a rank measure. It let the program knows which trading strategy to choose when creating new generations.

As we said, strategy's return is often used to define the fitness of a genetic algorithm. This is good, but we can get much better results if we change the fitness and include a measure that incorporate both return and risk, such as the Sharpe Ratio.

In the Optimizer tool of QuantShare, you can select what to optimize (Trading rules, trading system, neural network model, ranking system), which algorithm to use (Genetic Algorithm or PBIL) and you can also create your own fitness function.

Select "AI" -> "Optimizer" then click on "Create". In the Optimizer form, select "Trading System" then click on "Next" twice. Below, there is a text editor where you can type your fitness formula. As with all scripts in this trading software. you can click on CTRL + SPACE to display the list of available variables.

By default, the fitness formula is set to:

Fitness = AnnualReturn;

This means that the annual return is used to rank strategies.

We can use instead the Sharpe Ratio as a rank measure simply by typing:

Fitness = SharpeRatio;

How should I compute the Sharpe Ratio for mid-frequency pair trading strategy?

I have a pair trading strategy with positions that last 3-5 days and trades 2-3 times a month. By design, all the trades are profitable until the cointegration is broken.

Should I calculate the Sharpe ratio with daily or monthly returns? (annualizing afterwards in each case)

With monthly returns, most positions will be closed so I will have mostly profits (and maybe a loss if there's an open position at the end of the month).

With daily returns, I will have partial profit and losses each day.

I haven't done the calculations yet, but seems to me that the annualized Sharpe ratio of the monthly returns will be higher than the one with the daily returns, even with the difference of the annualization factors $sqrt $, $sqrt $ respectively.

About strategy optimization

About strategy optimizationAbout Strategy Optimization

Strategy optimization is the process of testing a range of strategy input values to find the combination that gives the best results based on historical data using a specified fitness function. Optimization is used to enhance a trading idea, it cannot be used to develop one.

When one or more strategies are applied to a Chart Analysis window, they will display entry and exit orders on the chart and the simulated trading activity can be reviewed in the Strategy Performance Report. Most strategies contain numeric inputs and if so, these inputs can be optimized in an attempt to improve the overall behavior of the entire strategy based on a specified fitness function. By default, TradeStation uses the All:Net Profit fitness function to find a combination of input values that results in the best net profit over all strategy trades. To change the fitness function on which the strategy optimization is based, see Chart Analysis Preferences - Strategy .

Only numeric inputs can be optimized. The optimization process calls for TradeStation to change the value of at least one input, calculate the strategy rules, change the input value by a specified increment and reapply, calculate, etc. until the last value is reached. The user must specify the beginning and ending values along with the change increment for each input to be optimized.

The combination of input values that provides the best results, based on the selected fitness function, will be automatically applied to the chart. A report listing test results is available in the Strategy Optimization Report. You can apply a different combination of input values tested during the optimization process by double-clicking the report row number. For more information, see Applying Different Optimization Test Results to Your Chart .

Sample templates

Sample templates8 Sample Training Plan Templates To Free Download

Where does a trainer start when he or she has decided to deliver a training session? Yes, a training plan template is required. The right kind of training plan template can help a trainer build an awesome training program that will benefit many people.

Purpose of training plan template

A training plan template provides a springing board for a trainer to create a structured training plan. This helps improve the experience of the entire training session, for both the trainer and the trainees.

Free samples of training plan templates are available for download from the Internet. They are made either in Microsoft Word or Microsoft Excel format and can be printed for Business plans . Premium training plan templates with a greater number of details can also be had for a price. Software Training Plan is available below

Who uses training plan templates?

Training plan templates can be used by trainers in the field of workouts, project training, specific program training, or vocational training.

Components of a training plan template

The important items that a training plan template covers are:

Objectives of the training

Fixing of items in the Schedule

Choosing the time for the sessions

Recording obligations

Organize activities using a calendar

Include the names of the courses

Choose the location of the training sessions

Sample Training Plan Template

Training Plan Template

Project Training Plan Template

Fitness Training Plan

Half Marathon Training Plan

Employee Training Plan

Running Training Plan

Training Schedule Template

10 Training Plan Templates Free Samples. Examples & Format

Training plan is the outline of the training objectives, training curriculum, strategies and competencies that the trainee will undertake. A development tool that can help all trainers to have the document that will guide them on how they hasten the skills and talents of the trainees, also to have the standards if they already met the competencies they must obtained as based on the training plan.

An Training template can be an example for you to have the sample format you can use in making the teaching strategies and methods for the learning program. The training plan you will use must be based on the nature of the subject or profession which can be modified to be able to meet the needed skills and information of the trainees.

Training Plan Template PDF

Training Plan Template PDF

Training Plan Template Word

How to develop atraining program

How to develop atraining programHow to develop a Training Program

The process of creating a training program to help develop an individual's level of fitness comprises of 6 stages:

Stage 1 - gather details about the individual

Stage 2 - identify the fitness components to develop

Stage 3 - identify appropriate tests to monitor fitness status

Stage 4 - conduct a gap analysis

Stage 5 - compile the program

Stage 6 - monitor progress and adjust program

The first stage is to gather details about the individual:


Reasons for wanting to get fit

Current or recent injuries

Health problems

The sports they play and how often

Their dislikes and likes with regards training

What sports facilities they have access to - gym, sports centre etc.

Prior to starting any training, it is recommended you have a medical examination to ensure it is safe for you to do so.

The second stage is to determine what components of fitness they need to improve. This will depend upon what the individual wants to get fit for - to improve general fitness, get fit enough to play in the Saturday hockey league, run a local 5 km fun run or compete in next year's London Marathon.

Exercise scientists have identified nine elements that comprise the definition of fitness. The following lists each of the nine elements and an example of how they are used:

Strength - the extent to which muscles can exert force by contracting against resistance (holding or restraining an object or person)

Power - the ability to exert maximum muscular contraction instantly in an explosive burst of movements (Jumping or sprint starting)

Agility - the ability to perform a series of explosive power movements in rapid succession in opposing directions (ZigZag running or cutting movements)

Balance - the ability to control the body's position, either stationary (e. g. a handstand) or while moving (e. g. a gymnastics stunt)

Flexibility - the ability to achieve an extended range of motion without being impeded by excess tissue, i. e. fat or muscle (Executing a leg split)

Local Muscle Endurance - a single muscle's ability to perform sustained work (Rowing or cycling)

Cardiovascular Endurance - the heart's ability to deliver blood to working muscles and their ability to use it (Running long distances)

Strength Endurance - a muscle's ability to perform a maximum contracture time after time (Continuous explosive rebounding through an entire basketball game)

Coordination - the ability to integrate the above listed components so that effective movements are achieved

Of all the nine elements of fitness cardiac respiratory qualities are the most important to develop as they enhance all the other components of the conditioning equation. You will need to consider which of these elements are applicable to the individuals training program based on what it is they want to get fit for.

The next stage is to identify appropriate tests that can be used to initially determine the individual's level of fitness and then to monitor progress during the training. The Evaluation Test page identifies suitable tests for each of the fitness elements.

Identified test should be conducted and the results recorded.

Personal trainer marketing tips

Personal trainer marketing tipsPersonal Trainer Marketing Tips

Personal Trainer Marketing and Tips and Tactics to grow your fitness business

Do you ever wonder “what the best personal training marketing tactics are?” If you have, then keep reading.

You’ll find this site full of awesome tips.

The Personal Training Marketing systems I’m about to share with you will take your business to a whole new level quickly. That’s because the stuff you’re about to learn are things that your competitors will never think of doing.

Is your personal fitness training business operating at full capacity? By that, I mean are you getting everything you can out of your personal training business?

I want you to put all your preconceived ideas about fitness marketing to one side for a moment and let me tell you about some killer ideas that you probably never thought of. These are going to be some way out of the box personal trainer marketing tactics – but they work. And that’s all you really need to know.

As a fitness trainer myself I’ve had a lot of experience with good and bad fitness marketing strategies. I’ve tried a bunch of things that really failed. But over time (and by doing a lot of trial and error) I also discovered some KILLER marketing tactics that worked like crazy and no one was even using them.

Secret Marketing Plan for Personal Trainers

I felt like I knew a little secret that no one else knew. And now that I teach fitness trainers the secrets and shortcuts to getting clients I get to share all of my hardcore fitness marketing systems and strategies with fitness pros who want to make a killing. Like I said, these fitness marketing tactics you’re about to learn are really out of the box and things that most personal trainers never think of.

Okay, you’re probably wondering why I have created this site in the first place. Well, the truth is the average personal trainer income is under $35,000/year. I should know I was making $28,000/year for a long time. It sucked.

But I soon discovered some personal training marketing methods that took my income from under 30K well into the six figure mark. While it didn’t happen overnight, it did happen pretty quickly and it totally changed my personal training studio for good.

Before I give you my top three marketing tactics I should warn you that the strategies you’re about to learn may seem pretty far out. But you gotta trust me. This stuff works. It works for many of my top-coaching clients and it will work for you (if you put them into action).

On this blog you’ll find over 163 marketing techniques to help you take your fitness business to massive success. These are things that will help you achieve total financial freedom.

While I can’t go into all 163 marketing tips here, I will give you the top three that I like and that have worked really great for me.

3 Effective Marketing Tips Most Trainers Overlook

1. The first tip you’ll want to know is this . Focus ONLY on direct response marketing. Forget about traditional advertising or image building. That type of advertising is crap in my opinion and you can’t even track to see if it got your any new clients.

But direct response marketing is by far the best strategy ever because you can track it and hold it accountable.

The formula for direct response is AIDA: Attention, Interest, Desire, Action. That means your marketing message should have a strong compelling headline and get the reader’s attention. Then the copy should capture the person’s interest and suck them into reading your message. Next youve got to evoke desire. Get the reader to want your service. And finally ask them to take action. You want a deliberate call to action and not just an implied offer.

2. Leverage your time . One way I did this was to stop being the trainer and start being the marketer. You are better off hiring a group of personal trainers to work for you so you can focus your attention on the real important stuff like dialing in your fitness marketing systems.

There are other ways that you can leverage your time if you are not in a place to hire other trainers to work for you. The first is by devoting a certain amount of time to focus on marketing every single day. This is time where you do not do anything that is outside the bounds of lead generation, contact or sign up.

Really though, hiring a group of trainers to work for you is where you want to end up. Telling you that you can be extremely successful only focusing on marketing a few hours a day would be a lie. Marketing is the essential part of making your fitness business successful.

3. Use online marketing methods, too. Don’t just run ads, send postcards, and lead boxes. Those are all fine, but you should also focus on online fitness marketing systems like craigs list and facebook client getting systems. One of the best ways to use craigslist is to post ads for ‘human billboards’. Basically this tactics is all about getting 20 people to pay you only $10 per work out (this works best in group training sessions of 4-6) BUT they have to promise to refer you at least one lead each week. The people you get from these human billboards will be your ‘regular’ paying clients.

Like I said there are over 163 ways to get clients on this website. But the foundation is really based on the three tips up above.

Viral Marketing

Ok, I feel the need to mention a few more fitness trainer marketing techniques that can be used by personal trainers. Don’t get me wrong if you focus on those three tips above you will have a successful marketing strategy. The one thing that doesn’t get discussed in detail very often is the effective use of a Facebook viral marketing campaign.

So, first of all what is viral marketing?

I am sure you have heard the name before but let me break it down for you. Viral marketing places its fate in the contact that your current clients have with others. If you post something that is interesting and worthwhile to 10 people on Facebook chances are that each of those 10 are going to have 2-3 repost it. Now you have 20-30 viewing your content. If each of those 30 has 3 friends who repost it you now have 90 people viewing content you have created.

Ok, so how does this work for a personal trainer?

I am going to give you a model viral marketing scenario and you tell me how it doesn’t help you.

Everything you need to know prior to using Facebook

If you are effectively using SEO content you already have a blog or website. You should have the Facebook buttons installed in your website, if not it’s ok, go do it now. I can wait…

Seriously… I’ll wait

Next your Personal Training page should have the information for your blog or website so that people never have to visit to sign up with it (say hello lead generation). This is called become a fan. This is one of the best things integrated into Facebook because people never have to leave Facebook to sign up with your website.

So now all of your internet communications are going through Facebook. Your website promotions, deals of the day and your blog all post to your Facebook account. People will automatically see this information just for clicking the “like” button on your page.

But this isn’t viral marketing, is it?

No not yet. But these elements must be in place if you hope to have something go viral and really produce a response that is going to get you a large number of leads.

The Marketing Campaign

I know I have already told you the importance of focusing on direct response marketing. This is how it works. You create a direct response marketing promotion. One of my favorite programs is a first session free program. It is relatively cheap on your side and it is easy to do. The other ones that seem to get a lot of response are the 21 Day Fat Burn for $21. Also the 2 week trial (paid) with meal plans included for free. Pick the one that works best for your business. If you have been marketing and tracking the success rate for your promotions you will know which one works already.

Next you create a clever post on your blog, your website and of course Facebook about the great promotion that you are having. Through Facebook you tag every current client that you have. The text could read something like this “Hey everyone, This week only every new user who “likes” our page and this post will be entered in a raffle to win a 21 Day Fat Burn for $21 bucks. This includes free meal plans with the program. Tell your friends and family to “like” this post so that they don’t miss out!”

The wonders of Facebook…

Guess what, your current clients don’t have to do anything. By tagging them in the post you have already posted the contest to their wall. The nice thing about it is that they can still choose to “share” it again and get even more people to see it. This is personal training marketing at its best. Plus its low cost stuff that produces leads and prospects.

Now all you have to do is sit back and watch the leads roll in. It took you all of 45 seconds (well probably a little longer, good messages take time to craft) to generate a large amount of leads in a short time span and with almost no effort on your part. Although you should follow up with other posts referring to the contest so that you can generate a higher volume of leads.

What’s also nice is that everyone who participated in this promotion is now a member of your Facebook community. Every single time you have a promotion they will see it. When a member decides to post those before and after photos guess who will see it? These people will. Having people choose to like your page as an eligibility requirement gives you the ability to get much needed exposure. The next time that they think about signing up for a gym or seeing a personal trainer, they will already have you in mind.

For more in depth Facebook marketing tips read this post .

Lead Management

This is where the marketing game gets a little less exciting. Lead management is a crucial aspect of how you market your business. If I told you anything else I would be lying to you. Lead management is boring but essential.

Let’s take the direct response viral Facebook campaign that we detailed earlier.

Say you generated 300 likes. We can safely assume that half of these are going to be unusable. They don’t live in the area, or their contact information is wrong in Facebook, whatever it may be we can assume half of whatever you generate will be useless. Only one person is going to win the so that leaves you with 149 people who you now know are interested in the promotion that you just offered.

The key here is not to let these leads go to waste. It happens so often that personal trainers hold promotions like these and then the remaining good leads fall by the wayside. This goes back to not focusing enough time on marketing. There are only so many hours in a day and unless you plan on working 80 hour weeks you should really consider hiring additional trainers, but that’s been said already.

Not utilizing the leads that you have is the biggest waste of resources in marketing. So what do you do with the remaining leads?

You need to market to them. It seems simple that all you do is market to these leads. But how do you organize them once you have sent them marketing material? This is where lead organization comes into play. If you don’t organize them and track the responses that you get to your offers you will never be able to have the epic personal training business that you dream of because all your efforts are being thrown in the garbage by wasting leads.

There are two ways that you can manage your personal training leads.

1. Old fashioned binder with print outs. Make sure that you keep up with managing this type of information as keeping a killer lead list will make you a success.

2. Get technical. Use programs like Excel to help you manage your lead list. With automatic sorting and calculations it will make your job a lot easier. There are even software programs out there that are designed to help you manage your marketing. If you need have the extra capital to invest in, they may be worth looking at.

Handling Rejection

Marketing is all about rejection. When you get better acquainted with your marketing promotions, platforms and response rates you will learn, like I did, to expect people to say no.

In fact paying attention to the rate of rejection that your marketing materials receive is a key element in the marketing plan. If you ran your first direct response viral marketing campaign through Facebook with a 21 Day Fat Burn program with free meal plans included, and got a total of 20 likes you have just learned some valuable lessons about marketing to your area.

The next time you attempt this type of marketing campaign you should use a different promotion. Or maybe it was not the promotion at all. The time frame may not have been long enough. If 1 week didn’t work out maybe you should try 2 weeks or a month next time. There are so many things that you can learn from the market rejecting your attempts to get them interested in your business. Tracking the rejection of your marketing ideas is the fastest and easiest way to build better marketing messages.

Putting it all together

Fitness marketing is not rocket science. Thinking outside of the box is the best way to make sure that you are a success. If the same old boring marketing tactics are not working for you then it is time to shake things up with a new idea. The next time you’re looking for some killer out-of-the-box marketing strategies be sure to come to this blog and look around. Odds are you’ll find a bunch of new and creative ways to get more clients and make more money.

Remember that direct response marketing plans are going to be far more successful and result in more clients then a program that involves branding ever will be. If you focus on lead generating direct response scenarios you will find yourself on the road to success.

Find the time to focus on marketing. If you cannot handle all of the duties involved in marketing your personal training, think about hiring another trainer, or rather a group of trainers that you can market to increase your annual earnings.

Make the internet work for you. Facebook especially is one that can do the majority of the legwork for you. Viral marketing strategies that are managed properly can result in an overabundance of leads. Since all you need to do is create one killer message, this is a preferable method to market yourself online.

Oh and speaking of Facebook I almost forgot. One simple and easy to use a marketing tactic is to get all your clients to check in when they come to your training studio or fitness boot camp. This is a really easy way to expose your business to their friends.

Sweet, right?

Now, once you have your leads, manage them properly. Wasting leads or taking rejection personally is only going to make your business suffer.

If you can follow this prescription for success, your personal training business will become a hardcore empire.

Committed to your success,

Bedros Keuilian

Bedros is a sought after fitness marketing expert and the top personal trainer marketing business coach to thousands of fitness professionals worldwide.

Training plan template running

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Sprint Triathlon Training Plans

Our free sprint triathlon training plans will get you started in triathlon or hone your sprint-distance speed and fitness

Using a triathlon training plan provides a guideline to improve triathlon performance. achieve better fitness and get faster quicker. It also makes it harder to get lazy and skip a days session. These plans will help you get the best out of your body and set a new personal best, covering everything youll need to build a strong swim. bike and run .

Beginners Triathlon Training Plan

Weeks: 4

Existing fitness: Reasonable general fitness

Level: Beginner

Author: Phil Mosley – Triathlon Plus and TriRadar coaching editor and elite athlete

First Triathlon Training Plan

The First Triathlon Training Plan is a free 12-week triathlon training programme to take you from zero to a tri hero! It covers both sprint and Olympic-distance triathlon. View the Train For Your First Triathlon plan .

Weeks: 12

Existing fitness: Swim 200m non-stop, cycle 45 mins, run 20 mins

Level: Beginner

Author: Phil Mosley – Triathlon Plus and TriRadar coaching editor and elite athlete

Improve Triathlon Fitness Training Plan

Weeks: 4

Existing fitness: Swim 200m non-stop, cycle 45 mins, run 20 mins

Level: Beginner

Author: Phil Mosley – Triathlon Plus and TriRadar coaching editor and elite athlete

Sprint Triathlon Training Plan

This sprint triathlon training plan is ideal for pool-based triathlons and will get you up to speed for your first race of the season. View the Sprint Swimming plan .

Weeks: 4

Existing fitness: Swim 400m non-stop, cycle 60 mins, run 30 mins

Level: Beginner

Author: Phil Mosley – Triathlon Plus and TriRadar coaching editor and elite athlete